SEO details

What the monthly SEO + Health Check examines

The service is designed to identify useful work, not manufacture a long monthly activity report.

Technical search health

The review looks for preventable technical barriers that can make good content harder to discover.

  • Indexability
  • Crawl paths
  • Robots directives
  • Canonical URLs
  • Sitemaps
  • Metadata
  • Structured data
  • Redirects

Performance and usability

Search performance and customer experience overlap.

  • Mobile usability
  • PageSpeed diagnostics
  • Large assets
  • Layout problems
  • Broken links
  • HTTPS issues

Measurement

When the customer grants appropriate access, search and analytics data help prioritise work.

  • Search Console queries
  • Index coverage
  • GA4 landing pages
  • Engagement
  • Conversions where configured
  • Trend changes

Output

The useful result is a prioritised list of issues and opportunities. Implementation can be handled separately when needed.

  • Critical problems
  • High-value improvements
  • Content opportunities
  • Measurement gaps
  • Items that do not justify work yet
Technology

Google search, measurement and business services

Search, analytics, advertising and business services work best when the website is structured and measured properly.

Full text list

  • Google Search Console — Indexing, crawl visibility, search queries, coverage and site health. Provider information
  • Google Analytics — Traffic, engagement and conversion measurement. Provider information
  • Google Tag Manager — Controlled deployment of measurement and conversion tags. Provider information
  • Google Workspace — Business Gmail, Drive, Calendar, Meet and productivity services. Provider information
  • Google Ads — Paid search, conversion tracking and campaign measurement. Provider information
  • PageSpeed Insights — Performance and Core Web Vitals diagnostics. Provider information
  • Google Business Profile — Local business visibility and public business information. Provider information
  • Google Merchant Center — Product feeds and shopping visibility where relevant. Provider information
Technology

Web standards, code and frameworks

We are not locked to a single framework. Straightforward sites should stay straightforward; applications can use deeper stacks when justified.

Full text list

Need the simple version?

The detailed pages exist for customers who want to inspect the engineering. The customer-facing offer remains deliberately straightforward.